Marketing / PR

Marketing and Public Relations for your association

How do you increase public and industry understanding…

of your organization’s mission and vision in order to meet the needs of your members, prospective members and the industry or profession that you represent?  Your organization has to stand out from the rest by satisfying member wishes with desired services, education and resources.  Let AAG help you strategically address your potential for growth through targeted marketing and public relations promotion.  Innovative and personalized techniques are the foundation for AAG’s membership development success.

  • Analysis of Current Public Perception
  • Website Evaluation/Design/Maintenance
    • Constant Updates with Current Information
    • Site Analysis (Hits, Most Visited Pages, Member Visits, etc.)
  • Media Relations
    • Assist the Association in Positioning as the Source for Profession/Industry
    • Board of Director Announcement
    • Event Announcement
    • Position Statement Announcement
    • Ad hoc Announcements
    • Media Inquiry Management
  • Membership, Meetings/Events, and Marketing Materials
  • Design That Will Increase Perception of Association and its Purpose
  • Relationship Marketing Using Social Media